Why businesses trust us with their email.

Because most email marketing is garbage. Ours isn't.

We write like humans, not marketers

Your customers can smell corporate bullshit from a mile away. We write emails that sound like they're coming from a real person who gives a damn about solving their problems. Conversational, honest, and persuasive without feeling like you're being sold to. That's why our open rates average 28%—well above the industry standard of 21%.

Design and code that actually works

Email clients are a nightmare. Gmail displays things differently than Outlook, which displays differently than Apple Mail. We hand-code every campaign to work across all major email clients and devices. No broken layouts, no missing images, no "view in browser" cop-outs. Just emails that look sharp everywhere.

We focus on revenue, not vanity metrics

Sure, we track opens and clicks. But what we really care about is how much money your emails make. Every campaign is built with conversion in mind—whether that's driving sales, booking calls, or getting downloads. We optimize for the metrics that actually matter to your bottom line, not the ones that make pretty graphs.

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Our email open rates were stuck at 14% and we were about to give up on email entirely. Umitech rebuilt our entire strategy—better segmentation, human-sounding copy, and designs that actually loaded properly. Three months later we're sitting at 31% open rate and email is now our second-biggest revenue channel. Worth every dollar.

SH
Sarah Henderson
Director, Melbourne Home Goods

How we build campaigns that convert.

Simple, systematic, and stress-free. Here's exactly what happens.

Discovery and audit

We review your existing emails, analyze your audience data, and identify what's working and what's not. Then we build a strategy around your specific business goals—whether that's driving sales, nurturing leads, or re-engaging inactive customers.

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Content and design

Our copywriters craft compelling subject lines and body content that drives action. Our designers create custom HTML templates that match your brand and work flawlessly across all devices and email clients. You review and approve before anything goes live.

Segmentation and setup

We segment your list based on behavior, purchase history, and engagement levels. Set up automation sequences for welcome emails, abandoned carts, post-purchase follow-ups, and re-engagement campaigns. Everything configured in your email platform of choice.

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Testing and sending

We test emails across multiple devices and clients before launch. Run A/B tests on subject lines, send times, and content variations. Once everything checks out, we send your campaign and monitor deliverability to ensure maximum inbox placement.

Analysis and optimization

Track opens, clicks, conversions, and revenue generated. Analyze what worked and what didn't. Use those insights to improve the next campaign. Monthly reports show real performance metrics, not vanity numbers. Continuous improvement means better results over time.

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Typical timeline: 2-3 weeks for first campaign, then ongoing optimization.

Book a free 1:1 call

Transparent pricing for email that performs.

No hidden fees, no hourly rate surprises. Fixed prices so you know exactly what you're getting.

Single campaign

Starting from
$99

Perfect for one-off campaigns or testing the waters.

  • Custom HTML email design
  • Persuasive copywriting
  • Mobile-responsive coding
  • Cross-client testing
  • 1 round of revisions
Get exact quote

Full strategy

Starting from
$999

Complete overhaul and ongoing management.

  • Everything in monthly retainer
  • Complete email audit
  • Revenue-focused strategy
  • Platform migration support
  • Dedicated account manager
Get exact quote

Every business is different. Use our quote calculator to get pricing tailored to your specific needs, or jump on a free call to discuss what would work best for you.

Everything You Need to Know About Email Marketing

Straight answers to real questions from business owners.

Your first campaign typically launches within 2-3 weeks. Immediate metrics like open and click rates are available right away, but revenue impact builds over 2-3 months as we optimize based on data. Automated sequences work 24/7 once set up. Businesses with healthy email lists often see sales from the first campaign, while new or cold lists may take 6-8 weeks for consistent revenue.

No problem. We’ll help you build a list from scratch with signup forms on your website, compelling lead magnets, and campaigns via social media and paid ads. We prioritize quality subscribers who engage, not just numbers.

We support all major platforms: Mailchimp, Klaviyo, ActiveCampaign, ConvertKit, HubSpot, Constant Contact, and more. If you have a platform, we’ll work with it. If not, we’ll recommend the best fit—Mailchimp or Klaviyo for small businesses, Klaviyo for ecommerce, or ActiveCampaign for automation-heavy service businesses.

We ensure deliverability with proper email authentication (SPF, DKIM, DMARC), maintain sender reputation, avoid spam trigger words, balance text-to-image ratios, and clean inactive subscribers. We warm up new domains and monitor blacklists. Engaging content ensures high open rates, signaling value to email providers.

Industry averages are ~21% for open rates and ~2.5% for click-through rates. We target 25-35% opens and 3.5-5% clicks for engaged lists. However, we prioritize conversions and revenue over vanity metrics—a lower open rate driving significant sales is better than high opens with no results.

Still have questions? Let’s talk.

Get in Touch

Ready to make email work for your business?

Stop sending emails nobody reads. Start getting opens, clicks, and sales.

Zero lock-in contracts

Month-to-month. Cancel anytime. No penalties.

100% Australian owned

Melbourne-based team. Local support hours.

Free consultation call

No sales pitch. Just honest advice.

Fast turnaround

First campaign live in 2-3 weeks.

Email campaigns that delivered results.

Real campaigns from real businesses. Numbers don't lie.

47%
Revenue increase

Melbourne furniture retailer

This client had 8,000 subscribers but wasn't emailing them regularly. We built a welcome sequence, product launch templates, and monthly newsletters with strong CTAs. Abandoned cart emails alone recovered $18,000 in the first quarter.

34%
Open rate
5.2%
Click rate
312
New consultations

Accounting firm

Professional services need different email strategies than retail. We created educational content campaigns positioning them as tax experts, sent timely reminders about financial deadlines, and built trust through helpful advice. Result: packed consultation calendar and 89 new ongoing clients.

41%
Open rate
7.8%
Click rate
+$4.5K
Additional revenue

Online course creator

Launch sequences make or break digital products. We wrote a 7-email launch campaign that built anticipation, answered objections, and created urgency without being pushy. The campaign converted 11.3% of their email list into buyers. Post-launch nurture sequence continued selling for months.

52%
Open rate
11.3%
Conversion

Want results like these for your business?

Get your quote

How we compare to the alternatives.

Here's what you actually get with each option. No bullshit.

Feature Umitech Umitech Freelancers Large agencies DIY platforms
Custom HTML design Sometimes
Professional copywriting Varies widely You write it
Strategy and planning Rarely
Automation setup Extra cost DIY setup
List segmentation Sometimes Basic only
A/B testing Rarely Manual setup
Monthly reports Platform data
Dedicated support Hit or miss Account manager Help docs only
Typical cost $850-$4,800 $400-$2,000 $5,000-$15,000+ $20-$300/mo
Time investment Minimal High management Moderate Very high

Quality work without agency bullshit or DIY headaches.

See what we'd charge

Free tools to improve your email marketing.

Whether you work with us or not, these resources will help you send better emails.

Email preview tool

See how your emails render across 90+ email clients and devices before sending. Litmus offers free previews for testing layouts and fixing display issues.

Preview emails →

Spam score checker

Test your email content for spam trigger words and phrases. Mail Tester analyzes authentication, content, and blacklist status to predict inbox placement.

Check spam score →

Email inspiration

Browse thousands of real email campaigns sorted by industry and type. Really Good Emails curates the best email design examples from brands worldwide.

Get inspired →

Email HTML validator

Validate your email HTML code to catch errors that might break layouts in certain clients. Free validation from the W3C checks syntax and compatibility.

Validate HTML →

Readability checker

Analyze your email copy for readability level and clarity. Hemingway Editor highlights complex sentences and suggests simpler alternatives for better engagement.

Check readability →

These tools help, but nothing beats having someone who knows what they're doing handle your email marketing from start to finish.

Book a free call to discuss your needs

Why email marketing still dominates in 2025.

Social media algorithms change overnight. Ad costs keep climbing. Search rankings fluctuate with every Google update. But email? Email is the one marketing channel you actually own. No platform can take your list away, no algorithm decides who sees your messages, and no competitor can outbid you for attention in someone's inbox.

Email marketing delivers an average ROI of $38 for every $1 spent according to Data & Marketing Association research. That's higher than any other digital marketing channel. Why? Because people check their email multiple times daily, read messages from brands they trust, and take action when the timing is right. Your subscribers have already raised their hand and said they want to hear from you.

Email deliverability matters more than ever

Getting into the inbox is harder than it used to be. Gmail, Outlook, and Apple Mail use sophisticated filters to protect users from spam. Your sender reputation affects whether emails land in the inbox or the spam folder. Authentication protocols like SPF, DKIM, and DMARC are no longer optional—they're required for serious email marketing.

Engagement signals matter too. Email providers track how subscribers interact with your messages. High open rates, clicks, and forwards signal valuable content. Spam complaints, immediate deletes, and ignored emails hurt your sender score. This is why list quality beats list size every time. Better to email 1,000 engaged subscribers than 10,000 who never open.

Personalization drives email performance

Generic batch-and-blast emails don't cut it anymore. Subscribers expect relevant content based on their interests, purchase history, and behavior. Segmentation allows you to send targeted messages to specific groups. Someone who bought running shoes wants different emails than someone who bought golf clubs.

Dynamic content takes personalization further by changing email elements based on subscriber data. Show different products to different segments within the same campaign. Display location-specific offers. Reference past purchases. Personalized emails generate 6x higher transaction rates according to Experian research. The technology exists—most businesses just aren't using it properly.

Email automation saves time and increases revenue

Automated email sequences work while you sleep. Welcome sequences introduce new subscribers to your brand and products. Abandoned cart emails recover lost sales—studies show they convert at 8-10% on average. Post-purchase follow-ups request reviews and suggest complementary products. Re-engagement campaigns win back inactive subscribers before they forget you exist.

The beauty of automation is consistency. Manual campaigns require constant attention. Automated sequences run reliably, triggering based on subscriber actions or timeframes. Set them up once, optimize over time, and they become a revenue engine that requires minimal maintenance. Businesses using email automation see 320% more revenue than those sending one-off campaigns according to Campaign Monitor data.

Mobile optimization is non-negotiable

Over 60% of emails are opened on mobile devices. If your emails don't display properly on smartphones, you're losing more than half your audience. Mobile-responsive design automatically adjusts layouts for different screen sizes. Text remains readable without zooming. Buttons are large enough to tap easily. Images scale appropriately.

But mobile optimization goes beyond responsive templates. Subject lines need to be shorter—mobile screens show fewer characters. Preheader text becomes critical for getting opens. Content should be scannable with clear hierarchy. Loading speed matters because mobile users are impatient. Every element affects whether someone engages or deletes.

Email integrates with your entire marketing strategy

Email shouldn't exist in isolation. It works best when connected to your website, social media, SEO, and paid advertising efforts. Capture email addresses through website popups and landing pages. Drive traffic back to your site with compelling offers. Promote email content on social platforms. Retarget email subscribers with coordinated ad campaigns.

CRM integration ensures data flows between systems. When someone purchases, that information updates in your email platform for better segmentation. When someone abandons their cart, an automated email triggers. When someone downloads a resource, they enter a nurture sequence. Connected systems create seamless customer experiences and provide better data for decision-making.

Copywriting makes or breaks email campaigns

Subject lines determine whether emails get opened. You have about 50 characters to grab attention and create curiosity without resorting to clickbait. Personalization helps—emails with personalized subject lines are 26% more likely to be opened. But genuine value beats gimmicks. Tell people what's in it for them.

Body copy needs to be conversational, scannable, and action-oriented. Write like you're talking to one person, not broadcasting to thousands. Use short paragraphs and bullet points. Lead with benefits, not features. Make the call-to-action crystal clear. Every email should have one primary goal—don't confuse readers with multiple competing asks. Strong brand voice and persuasive copy turn subscribers into customers.

Email works for every type of business.

Different industries, same powerful results. Here's how businesses use email to grow.

Restaurants and cafes

Menu updates, special event announcements, reservation confirmations, birthday club offers, loyalty rewards, seasonal specials, catering promotions, and limited-time offers that drive foot traffic during slow periods.

Common campaigns:
  • Weekly specials announcements
  • Event and live music alerts
  • Birthday and anniversary offers
  • New menu item launches

Course creators

Launch sequences, free content series, webinar registrations, course completion reminders, student success stories, upsells to advanced programs, early-bird pricing, and nurture sequences that turn free subscribers into paying students.

Common campaigns:
  • Free challenge or mini-course
  • Launch cart open/close emails
  • Student onboarding sequences
  • Course completion campaigns

Real estate agents

New listing alerts, open house invitations, market updates, sold property announcements, buyer and seller guides, neighborhood spotlights, mortgage rate changes, and stay-in-touch campaigns for past clients.

Common campaigns:
  • Property match notifications
  • Monthly market reports
  • Home valuation offers
  • Anniversary check-ins

Whatever industry you're in, email can drive real results for your business. Let's build a strategy that works for your specific situation.

Get custom quote

Who uses our email services?

From startups to established businesses, here's who we help.

The overwhelmed owner

Running the business leaves no time for email marketing. Knows it's important but doesn't have hours to write campaigns or figure out automation. Needs someone to handle everything from strategy to execution.

The DIY struggler

Has tried Mailchimp or similar platforms but emails look amateur, open rates are disappointing, and nothing seems to convert. Realizes professional help would save time and actually get results worth the investment.

The scaling business

Has a growing email list but basic campaigns aren't cutting it anymore. Needs sophisticated segmentation, automation, and strategy to maximize revenue. Ready to invest in email as a serious revenue channel.

The fresh starter

Launching a new business or product and wants to build email marketing right from the start. Knows email matters but doesn't know where to begin. Wants expert guidance without massive agency fees.

The frustrated marketer

Handles marketing but email isn't their strength. Spends too much time on campaigns that underperform. Wants to outsource email to specialists so they can focus on what they do best.

The results-driven operator

Tracks every dollar spent and needs to see clear ROI. Wants email marketing that generates measurable revenue, not vanity metrics. Values transparency, data, and continuous improvement.

Recognize yourself? Let's talk about how email can work for you.

Stop leaving money in the inbox.

Your competitors are emailing your potential customers right now. Every day without a solid email strategy is money left on the table.

2-3 weeks
First campaign live
38:1
Average email ROI
Zero
Lock-in contracts

No BS guarantee:

We'll tell you straight if email won't work for your situation. We're not here to waste your money or our time. If we think you'd be better off investing elsewhere, we'll say so.

Melbourne-based team • 100% Australian owned • Real humans who answer emails

Or just send us a message →

Going somewhere? We are too.

Don't worry, there's no countdown here...

...but if you decide to go away right now, you're missing out on a huge opportunity. An opportunity with the potential to forever change your business and your revenue.

You can either:

or

If you've already made up your mind, we're sad to see you go. But if you're willing to give us a chance, your first free quote is less than 5 minutes away.