No smoke and mirrors. Just proven strategies that get your site ranking higher and bringing in customers who actually want what you're selling.
We find keywords your customers actually use, not just high-volume terms that sound impressive. This means targeting searches that bring qualified traffic ready to convert.
Learn more →We optimize your content, meta tags, headers, and site structure so search engines understand what you offer. Every page gets fine-tuned for relevance and performance.
Learn more →We fix the backend stuff that's holding you back. Site speed, mobile optimization, indexing issues, schema markup—the technical foundations that make ranking possible.
Learn more →Get found by customers in your area. We optimize Google Business Profile, local citations, and location-specific content to dominate local search results.
Learn more →We create and optimize content that ranks and converts. Strategic blog posts, landing pages, and service pages written for humans but structured for search engines.
Learn more →Monthly reports showing exactly what's working. We track rankings, traffic, conversions, and ROI. No vanity metrics—just numbers that matter to your business.
Learn more →Because we focus on getting you found for searches that actually matter to your bottom line.
No black-hat tricks that'll get you penalized. We use proven, Google-approved techniques that build sustainable rankings. Your site's reputation stays clean, and your rankings stick around.
You'll know exactly what we're doing and what results you're getting. Monthly reports in plain English showing rankings, traffic, conversions—not confusing charts that hide the truth.
We don't just chase rankings. We develop comprehensive SEO strategies aligned with your business goals, target audience, and competitive landscape. Every decision backed by data and experience.
"We were stuck on page three for our main keywords. Umitech did a complete audit, fixed our technical issues, and rebuilt our content strategy. Four months later, we're ranking in the top three for six of our target keywords. More importantly, our organic traffic has tripled and we're getting enquiries from customers who actually need our services."
A structured process that turns SEO chaos into predictable results.
We analyze your site from top to bottom—technical issues, content gaps, competitor strategies, backlink profile. You get a detailed report showing exactly what's holding you back and what opportunities we'll exploit.
We identify high-value keywords your target customers use. Not just high-volume terms, but searches with commercial intent that bring qualified leads. We map these to specific pages for maximum impact.
We fix the technical barriers preventing your site from ranking. Site speed improvements, mobile optimization, crawl errors, schema markup, XML sitemaps—everything search engines need to properly index and rank your content.
We create and optimize content that ranks and converts. Strategic blog posts, optimized service pages, compelling product descriptions—all written for humans but structured for search engines to understand.
We build your site's authority through legitimate link building, guest posting on relevant sites, and strategic partnerships. No spammy directories or paid links—just quality backlinks that actually boost your credibility.
SEO isn't set-and-forget. We continuously monitor performance, adapt to algorithm changes, test new strategies, and refine what works. You get monthly reports showing progress and our plans for the next month.
Fixed monthly rates. No hidden fees. No long-term contracts. Just honest pricing for honest work.
For small businesses getting started
For growing businesses
For established businesses
Not sure which package fits? Let's talk.
Book a 1:1 callReal answers to questions we get asked every week.
Still have questions?
Get in touchHere's what happens when you stop hoping for traffic and start working for it.
Want results like these for your business?
Get your SEO strategyNot all SEO services are created equal. Here's the honest comparison.
Search engine optimization has changed dramatically. Google's algorithm updates prioritize user experience, content quality, and technical performance over keyword stuffing and backlink quantity. Modern SEO requires a comprehensive approach combining technical excellence, strategic content creation, and genuine authority building.
Successful SEO starts with understanding what users actually want when they search. Search intent falls into four categories: informational queries where users seek knowledge, navigational searches looking for specific sites, commercial investigation where users research before buying, and transactional searches ready to convert. Your content strategy must address each intent type with appropriately structured pages.
Google's Core Web Vitals measure actual user experience through metrics like page load speed, interactivity, and visual stability. Sites that load slowly or shift content while loading create poor user experiences and rank lower. Technical optimization isn't optional—it's foundational. Our website development process builds sites that meet these performance standards from the ground up.
Google's algorithms assess content through expertise, authoritativeness, and trustworthiness. Content must demonstrate genuine knowledge about topics, particularly for subjects affecting health, finances, or important life decisions. Thin content that repeats common knowledge without adding value won't rank well. Your content needs depth, originality, and practical value that helps users accomplish their goals.
Keyword research identifies opportunities where search volume meets achievable competition levels. Long-tail keywords often convert better than broad terms because they capture specific intent. Someone searching "emergency plumber Melbourne CBD" is ready to hire, while "plumber" is too vague. Strategic keyword targeting focuses on terms your customers actually use when ready to buy, not just high-volume vanity keywords.
Site architecture determines how search engines crawl and understand your content. Logical URL structures, XML sitemaps, and proper internal linking help search engines discover and index pages. Broken links, redirect chains, and orphaned pages create barriers. Schema markup provides structured data that helps search engines understand content context, leading to rich snippets that increase click-through rates.
Mobile optimization isn't optional with Google's mobile-first indexing. Sites must function perfectly on smartphones and tablets, with touch-friendly navigation and readable text without zooming. Responsive design adapts layouts to different screen sizes while maintaining usability. Many businesses lose potential customers because their sites are difficult to use on mobile devices where most searches now happen.
Backlinks remain crucial ranking factors, but quality vastly outweighs quantity. One link from an authoritative industry publication carries more weight than hundreds of directory listings. Natural link building focuses on creating content worth linking to and building genuine relationships within your industry. Guest posting on respected sites, creating original research, and developing useful resources that others want to reference builds legitimate authority.
Local businesses need different SEO strategies emphasizing geographic relevance. Google Business Profile optimization, local citations, and location-specific content help businesses appear in local search results and map packs. Reviews significantly impact local rankings—businesses with more positive reviews rank higher. Our local SEO strategies help businesses dominate their geographic markets through comprehensive optimization across all local ranking factors.
Effective SEO tracking focuses on business outcomes, not vanity metrics. Rankings matter, but traffic and conversions matter more. Track organic traffic growth, conversion rates from organic visitors, and revenue attributed to organic search. Calculate customer lifetime value to understand true ROI. Some keywords drive traffic but don't convert, while others bring fewer visitors who actually buy.
SEO requires ongoing effort because competitors continuously optimize their sites and Google's algorithm constantly evolves. Algorithm updates can shift rankings overnight. Content needs regular updates to remain relevant and accurate. New competitors enter your market. Continuous optimization maintains and improves rankings while adapting to market changes. Our monthly marketing services include ongoing monitoring and strategy adjustments based on performance data.
SEO works best as part of integrated digital marketing. Content created for SEO can be repurposed for social media, email campaigns, and paid advertising. Brand mentions and social signals indirectly influence rankings. Consistent messaging across channels builds brand recognition that increases click-through rates in search results. Users who recognize your brand from other channels are more likely to click your search listings.
The businesses that succeed with SEO take a long-term view. Quick wins exist through technical fixes and low-competition keywords, but sustainable growth requires consistent effort over months. Building authority, creating comprehensive content, and earning quality backlinks takes time. However, the compounding returns make SEO one of the highest-ROI marketing channels. Unlike paid advertising that stops when budget runs out, organic rankings continue delivering traffic and leads long after the initial investment.
Different businesses face different search challenges. Here's how SEO solves real problems.
Plumbers, electricians, lawyers, accountants—service businesses that rely on local customers need to dominate local search results. We optimize for "near me" searches, map pack rankings, and location-specific keywords that bring customers ready to call.
Key focus: Google Business Profile, local citations, service area pages
Online retailers need product pages that rank for buying-intent keywords. We optimize product descriptions, category pages, and implement technical SEO that helps search engines understand your inventory. Focus on keywords that drive sales, not just traffic.
Key focus: Product optimization, schema markup, category structure
Business-to-business companies need to rank for industry-specific terms that decision-makers search. We create thought leadership content, optimize for longer sales cycles, and target keywords at different stages of the buying journey.
Key focus: Industry keywords, case studies, educational content
New businesses need visibility fast but have limited budgets. We identify low-competition keywords with quick wins, build foundational technical SEO, and create a content strategy that builds authority over time without requiring massive investment.
Key focus: Quick wins, foundational optimization, scalable strategy
Consultants, agencies, and professional service providers need to establish expertise and trust. We create authority-building content, optimize for high-value keywords, and implement strategies that position you as the obvious choice.
Key focus: Expertise signals, authority building, trust factors
Businesses with multiple locations need SEO strategies that work across geographies. We create location-specific pages, manage multiple Google Business Profiles, and ensure each location ranks in its local market without competing with your other locations.
Key focus: Location pages, multi-profile management, geographic targeting
Not sure which approach fits your business?
Book a 1:1 callDifferent businesses, same problem—not enough customers finding them online.
"I know I need SEO but have no idea where to start. I'm too busy running my business to learn this stuff, and I've been burned by agencies promising results they didn't deliver."
What they need:
Clear communication, transparent pricing, realistic expectations, and results they can actually see in their enquiries and sales.
"I need an SEO partner who actually understands business goals, not just rankings. Someone who can integrate with our broader marketing strategy and show clear ROI to leadership."
What they need:
Data-driven reporting, strategic recommendations, collaboration with their team, and SEO that aligns with overall business objectives.
"I've been doing SEO myself for months using tools and YouTube tutorials. I'm seeing some movement but hitting a wall. I need expert help to break through to the next level."
What they need:
Advanced strategies they can't implement alone, technical fixes beyond their skill level, and expertise to identify opportunities they're missing.
"We're growing fast and need to scale our customer acquisition. Paid ads are eating our budget. We need a sustainable channel that gets cheaper over time, not more expensive."
What they need:
Scalable SEO strategy, rapid implementation, competitive analysis, and growth-focused tactics that deliver predictable customer acquisition.
"My last agency sent generic reports full of jargon but rankings barely moved. I need someone who actually does the work, explains what they're doing, and gets results I can measure."
What they need:
Honest communication, customized strategies, tangible results, and an agency that treats their business like it matters.
"My competitors show up on page one for everything. I'm losing customers to businesses that aren't even better than mine. I need to level the playing field and start getting my share of the market."
What they need:
Competitive analysis, aggressive local SEO, faster results, and strategies specifically designed to outrank competitors.
Recognize yourself? Let's fix your SEO problems.
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